A Marketing Tip or Trick?

“We were slowly headed in this direction anyway, but thanks to COVID for quickening our use of technology and changing the way we work, live, and play!” ~ Crystal Williams, MBA, owner Crystal MBA Branding and Design LLC

Virtual reality has become a new way of life for many. We now work from home full-time or are in a hybrid situation where we work from home a couple of days and go into the office a couple of days.

We have become accustomed to meeting in virtual platforms such as Google Meets, Zoom, or Microsoft Teams, giving us many more options to meet the needs of our employers or employees, as well as ourselves and/or our clients.

With all of these changes, utilizing virtual platforms to attract more clients and increase business is also on the rise. You are now required to know how to use these platforms in order to at least compete with your competitors and maintain that edge!

Door-to-door, face-to-face, and telemarketing are fading away fast. People nowadays want instant gratification. They want to be able to find you on Google, view your website, check for reviews, live chat, send you an email , or you name it ASAP! They no longer want to wait for a return call or email, let alone a sample or catalog in the mail. Am I right? The internet is the “go to” source for everything, and you need to be easily visible.

So, the first thing you want to do is identify your audience, get to know who they are, and define the best media to use that will attract their attention and make what you do more easily visible.

Want to learn more? Contact Crystal MBA Branding and Design LLC for a consultation.

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